Allotted for a period of 3 years, the firm will be selling advertising spots of 10 seconds each on the screens, to be played in a...
The OOH campaign creatively showcases the use cases to the target audience, promoting deployment of IoT solutions in Indian market
Sanjeev Kumar Lohia (IRSE-1987) is MD & CEO of the Indian Railway Stations Development Corporation (IRSDC), leading the world’s largest Transit Oriented Development (TOD) and PPP...
In a journey of over two decades in the world of media insights, Krishnan and his team pioneered a range of audience understanding information for the...
Nidhi Choudhari, IAS, is presently working in the Municipal Corporation of Greater Mumbai (MCGM), Mumbai as Deputy Municipal Commissioner – Special, holding charge of removal of...
After several rounds of discussion with the representatives of MESC, IOAA has come out with a three-stage implementation of skill based training for the OOH Industry
The state government is looking at aggressively achieving the ad revenue targets set for the financial year by creating more avenues for advertising & branding options
The 85-inch dual-sided outdoor signage is ideal for display at places like bus-stop shelters and street benches
Girish has more than 15 years of advisory and M&A experience, having advised on more than 150 M&A transactions; he has extensive experience on buy-side and...
The central theme of the branding exercise was to inform the truck drivers of the stress-relieving qualities of the ayuverda oil; RoadAds executed the branding and...