Atul Shrivastava, CEO, Laqshya Media Group points out that buying and planning are taking place as per the client’s wishes and they don’t have an issue...
The agency chose one of the busiest junctions of Mumbai – Mahim Causeway -- for the billboard activation; 100+ people volunteered to participate in the activity.
Geetika Gulati, Director, Alakh Advertising & Publicity says that ROI from DOOH measures up the expectations and as media companies gain a deeper understanding of this...
Dr Uniyal will be sharing his perspectives on 'Building a game-changing talent strategy for OOH'
Rohit Chopra, COO, Times OOH sees brands becoming more favourably disposed to DOOH advertising.
Aatika brings with her a wealth of experience in consumer first strategies having worked with agencies and brands across various segments
S Kumar, MD of Srishti Communications says this is a move to maximise the AOOH opportunity
Manoj Bajpayee will be speaking on the theme of 'Getting the best out of life's roller-coaster rides'
EduBurdie joined forces with graffiti icon Lady Pink to create a series of murals across the state and highlight the alarming rates of poor mental health...
The advertising veteran passed away on Tuesday in Mumbai.