WOO working closely with ALOOH, the trade body representing Out of Home in the LATAM region for the Congress
Gaganpreet Singh Malhotra, Director, Wybor speaks about offering quality solutions in a price-sensitive market
Brands need to think beyond vanilla outdoors to connect with audiences, says Ammar Millwala as he looks forward to the OAA 2024 judging.
Campaign generates over 14 million impression 15-second spots on 28 advertising screens
The policy is set to be open for public suggestions from July 5
Year 2024 expected to see greater OOH growth, powered by the Olympics, the Euros football championships and some 50% of the world's population going to the...
Kedar Ravangave will address the convention on the theme: ‘Unboxing OOH for great brand outcomes’
Annie Rickard, Manging Partner of OOH Capital, steers a panel discussion on "Why Automate and Why Now?", with Ben Milne, Global Head of OOH Business, dentsu,...
Sylvain Le Borgne, Group Chief Data Officer of JCDecaux, spoke about using data to boost profits at the recent WOO global congress in Hong Kong
Anna Bager, President & CEO, Out-of-Home Advertising Association of America (OAAA) talks about OOH’s new growth dynamics at the WOO Global Congress
