India among the most dynamic ad markets this year
Year 2024 expected to see greater OOH growth, powered by the Olympics, the Euros football championships and some 50% of the world's population going to the...
Lindsay Rapacchi, Research and Insight Director at Clear Channel Outdoor reveals the power of reach and targeting in brand growth strategies
WOO President Tom Goddard provides an overview of the state of global OOH sphere, and the major catalysts for sustained business growth
Mindshare bags Gold for innovative Use of Activation
Understanding the perspective of the client community is an important priority for the OOH industry, says WOO President Tom Goddard
Following global expansion and continued strong local demand, unified retail media platform, Zitcha, has appointed Josh Forsyth as APAC sales lead. Australian-headquartered Zitcha, which operates across...
This expansion is designed to consolidate the manufacturing of digital billboards and digital scoreboards and allows for a new line of high-resolution tight pixel pitch digital...
In a remarkably distinguished career, Azazul has worked with the top advertising agencies and brands that include Lintas Group, Bates, Publicis, Lowe, Mudra, McCann, Contract, Nescafe,...
In Mumbai, the OOH installation showcased the dimensions of Ather Rizta’s seat, measuring 42x22 feet on a 40x20-foot site. Meanwhile, in Ahmedabad, the installation boasted even...