The grand event brought together 300 plus 'Sarvaguni' women across these 2 cities, dressed in authentic Maharashtrian Nauvari Sarees and accessories, riding their bikes with a...
Aimed at rekindling the joy of travelling, #TheSoundtrackOfTravel is a 360-degree holistic, multiple-touchpoint campaign, which is a mash up of many familiar sounds that travellers get...
Featuring brand ambassador Arjun Kapoor, new multi-channel campaign, which underlines B Fizz as a ‘drink for the brave’, will be amplified across TV, Outdoor, Digital and...
In a note, Broadsign explains the use of the new yield optimisation engine for its Broadsign Direct sales and campaign management tool.
Eyetalk Media Ventures partners Vivo India in taking social media influencers and diners to DOOH
Anjels Media’s DOOH network has 300+ screens installed in affluent residences across Singapore
The brand has teamed up with St+art India Foundation to revamp the basketball court of Mumbai’s St. Andrews High School, and created a larger-than-life canvas to...
“By providing marketers with the data they need within a convenient, interactive toolkit, AdQuick hopes to make OOH more accessible,” states Matthew O'Connor, CEO, AdQuick
A power-packed panel of industry experts discussed in depth the current state of programmatic OOH buying and selling, and the challenges to be addressed as programmatic...
Digital wall painting has revolutionised rural and semi-urban brand advertising, as well as government campaigns for social messaging, providing a big step-up from traditional wall painting.
