Prem Shankar Jha, Deputy Commissioner, SDMC spoke about the positive impact that OOH can have on the city landscape
In the digital era, Big data is emerging as critical to finding the minute details on the viewing patterns of consumers exposed to OOH
Tim Bleakley, CEO, Ocean Outdoor, UK; Brendon Cook, CEO, oOh!media, Australia; Independent Business Leader, Adviser & Entrepreneur Matthew Dearden; and Daniel Cuende, Co-Founder & Innovation Manager,...
To encourage a more dyslexic-friendly society, Leo Burnett London and The British Dyslexia Association are using facial detection technology on Ocean’s DOOH screens to give everyone...
The notification was issued to the media firms, mandating them to remove the flexes from all the formats put up on the streets until the curbs...
Organisations like NSS, BDK, KSSP are collecting and channeling the flexes as material for house repair
Further, the disclaimer is to be displayed in the same font, colour and size as that of the FIIT-JEE brand display at the Metro station
The innovative campaign has been launched to celebrate the 2018 Football World Cup
The campaign, planned and executed in Pune by MOMS Outdoor Media Solutions, is mainly deployed on large formats
The OOH Congress is expected to have the participation of 300+ Russian and global OOH delegates representing major operators, global advertising agencies, suppliers, clients, research and...