As the New Year unfolds industry players and specialist agencies that Outdoor Asia spoke to list down their plans for the year-- in short their resolutions...
The brand engages audience in an on-ground activity to create buzz about their Rice to Riches- Season 2 campaign.
With over 15 years of experience, Rahul has worked with some of the leading advertising networks including McCann Erickson ,Ogilvy, JWT, Leo Burnett and Y&R.
Quikr, the online classified portal that has made a significant presence in the e-commerce space, has now optimized the OOH medium to further create a splash....
Human participation at outdoor has helped the brand in creating a much higher recall and building greater impact
Webchutney and OML collaboratively created an interactive waste bin that spreads the anti litter message among music fest revelers.
The brand utilizes the 137ft (w) X32 ft (h) site to make noise about their new ResQ product range.
Its strategy of rock-bottom tariffs and barebone services has helped it break even within a year of launch. Can it sustain this growth?
The agency acquired sole rights for branding on the pillars and overhead panels (gantries) on the route 3 & 3a green line of the Bengaluru Namma...
The brand's new campaign has been executed across 80+ towns involving more than 180 media options for a period of 45 days.
