Picture Story
Road safety campaign on JCDecaux’s Citylights media
Translated in 30 languages, the campaign #3500LIVES is as of today live in 30 cities worldwide and will be rolled out in more than 70 countries including India by the end of 2017. It is estimated that on the launch the campaign will be seen 1 billion times.
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Insights
Dipankar Sanyal on the need for iconic OOH destinations in India
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Campaigns
Nykaa’s new OOH campaign is all about staying ahead of the curve
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Industry News
IOAA urges Finance Minister to cut GST on Outdoor Ads from 18% to 5%
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OOH Adtech
Lemma hits global milestone with 3.5 million DOOH screens