Picture Story
Pepe Jeans zips ahead with ‘Made to Create’ proposition
The brand opted for branding on DMRC Line 2 running from Samayapuri Badli to Huda City Centre; eg. communications holds the media rights on this line, whereas the buying and media planning for the campaign was done by MOMS Outdoor Media Solutions
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Insights
Dipankar Sanyal on the need for iconic OOH destinations in India
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Ad Policies & Regulations
Monopoly fears rise as BBMP pushes new Outdoor Ad policy
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Campaigns
Roff takes humor route with ‘Naak kat gayi’ OOH campaign
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Creative Concepts
Renault unveils iconic art installation at Delhi International Airport