OOH Sure!
‘The demand for transparency has gone up in these Covid times’
‘The demand for transparency has gone up in these Covid times’
Laetitia Lim, CEO of Quividi, one of world’s leading audience and campaign intelligence platform for DOOH and digital signage, talks about the changing contours of DOOH landscape in conversation with Rajiv Raghunath. Laetitia, who is also the Co-President of La French Tech Taiwan that promotes collaboration opportunities between France and Taiwan innovative ecosystems, sees huge scope for the convergence of DOOH and digital media.
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InsightsWhy is India’s digital signage market not looking beyond the screen?
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Campaigns
Chandak Vansham’s swinging Ganpati OOH campaign in Mumbai
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Campaigns
Flipkart Minutes serves up Barosi Ghee in a larger-than-life OOH execution
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Campaigns
BRND.ME’s perfume brand Villain puts its Gold Revolver on the move across Bengaluru