OOH Sure!
‘The demand for transparency has gone up in these Covid times’
‘The demand for transparency has gone up in these Covid times’
Laetitia Lim, CEO of Quividi, one of world’s leading audience and campaign intelligence platform for DOOH and digital signage, talks about the changing contours of DOOH landscape in conversation with Rajiv Raghunath. Laetitia, who is also the Co-President of La French Tech Taiwan that promotes collaboration opportunities between France and Taiwan innovative ecosystems, sees huge scope for the convergence of DOOH and digital media.
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TendersStarv Outreach secures five-year DOOH advertising contract at Jamnagar railway station
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PeopleJasleen Kaur elevated to Head of Marketing at Bata India
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CampaignsSamsung takes its foldable phone rivalry to the streets with mobile digital billboard in Toronto
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Talks OOH“It’s the audience that matters now, not the sites.”