OOH Sure!
‘The demand for transparency has gone up in these Covid times’
‘The demand for transparency has gone up in these Covid times’
Laetitia Lim, CEO of Quividi, one of world’s leading audience and campaign intelligence platform for DOOH and digital signage, talks about the changing contours of DOOH landscape in conversation with Rajiv Raghunath. Laetitia, who is also the Co-President of La French Tech Taiwan that promotes collaboration opportunities between France and Taiwan innovative ecosystems, sees huge scope for the convergence of DOOH and digital media.
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Campaigns
ChatGPT brings everyday conversations to the streets with OOH
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Campaigns
“Sabse Pehle Life Insurance” campaign goes Pan-India
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Campaigns
‘Missing Wife’: Sunfeast Marie Light’s bold OOH Push for household equality
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Creative Concepts
Nike x LEGO turn play into sport with a vibrant Shanghai playground