OOH Sure!
Implementing the SOP in letter & spirit is very necessary: IOAA Chairman Pawan Bansal
Implementing the SOP in letter & spirit is very necessary: IOAA Chairman Pawan Bansal
AUGUST 2025
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Amazon’s Great Indian Festival takes furniture discounts sky-high with OOH innovation
Bank of India’s 120th Foundation Day lights up the Bandra-Worli Sea Link
New study finds OOH Advertising drives stadium attendance, social buzz, and citywide impact
Dunkin’ brings its bold flavors home with new OOH campaign
Maharashtra Govt issues statewide resolution for hoardings on Government land
Puma becomes PVMA for PV Sindhu
HOCCO’s Aamchi campaign brings mango tree to Ahmedabad
Acclaimed Actor Manoj Joshi to deliver an inspirational address at OAC 2024
Blinkit in association with Kinetic India goes all Bollywood
Zepto’s Fast 10 Minute Delivery Saves the Day for Game Night in Ahmedabad!
‘Let’s create an empathetic space for women’
‘It won’t just be a man’s world anymore’
‘We’re actively exploring acquisitions and working to increase our inventory’
A habit of success at Prakash Arts
‘OOH is an important channel to connect with corporate audiences’
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Fastrack UFO Collection lands on billboards with 3D installations
The campaign is executed by Platinum Outdoor.
Rolling Loud India’s “This is Hip Hop” campaign takes over Mumbai
Strategic placement of these billboards in high-traffic areas, as seen with the bustling street scene captured at night, ensures maximum...
Swiggy sets rats running to highlight on-time delivery promise
The installation is placed at Carter Road in Mumbai
Amazon Prime Video rolls OOH campaign in Mumbai for Do You Wanna Partner
The campaign creatives feature actresses Tamannaah Bhatia and Diana Penty, who headline the series.
“Sabse Pehle Life Insurance” campaign goes Pan-India
The campaign is live across 40 Indian cities
Ocean Outdoor rolls out month long festival for Women’s Rugby World Cup
Coverage is appearing across 31 DOOH screens featuring content from all 32 games, building anticipation and exposure ahead of the...
Disney+ brings characters to life on London tube escalators
From Homer Simpson to Elsa and Buzz Lightyear, commuters were treated to the surprise of seeing their “spirit character” appear...
Lemma hits global milestone with 3.5 million DOOH screens
Driving results across the entire ad funnel, Lemma Achieves new scale in Programmatic DOOH driving measurable outcomes from OOH Ad...
Vistar Media launches Programmatic Guaranteed
Programmatic Guaranteed allows advertisers to lock in delivery and pricing on select inventory, while giving media owners better visibility into...
The future of programmatic 2025: Research by WARC
The report is based on insights from both WARC and external research, providing an overview of the marketplace and deep...
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Campaigns
Rolling Loud India’s “This is Hip Hop” campaign takes over Mumbai
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International EventsWOO Forum Seoul to spotlight regulation and automation in global OOH
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Creative Concepts
Swiggy sets rats running to highlight on-time delivery promise
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Creative Concepts
Fastrack UFO Collection lands on billboards with 3D installations