OOH Sure! ‘Experiential marketing, OOH can make a powerful combination’ ‘Experiential marketing, OOH can make a powerful combination’ Published on August 6, 2020 By admin Sophie Masson, President of San Diego-based GDX Studios, talks about the different facets of experiential marketing and what works best for advertising clients Related Topics: Trending Creative Concepts GymNation drops the most heaviest billboard in Dubai Campaigns AMFI uses announcements on state bus stations for its investor awareness campaign Campaigns IKEA’s ‘Halloween Essentials’ OOH campaign Campaigns KFC takes festive OOH campaign to the skies with ‘Feastival’ Campaigns PlayStation unleashes fury with literally slashed OOH campaign Insights If content is king, technology is the kingmaker: Ashish Limaye on how tech is reshaping the OOH experience