Vizeum wins media mandate for Mathrubhumi Group

Vizeum, the full-service media agency from Dentsu Aegis Network, has bagged the media mandate for Mathrubhumi Group. As part of the mandate, Vizeum’s scope of work for its latest client will range across TVC, print, radio, OOH, digital and activations amongst others wherein Vizeum will focus on promoting their 18 brands.

Shreyams Kumar, Joint Managing Director, Mathrubhumi Group, whilst welcoming the Vizeum team to Mathrubhumi, appreciated the extensive thought process and holistic media solutions that were brought to the table. He said, “Mathrubhumi has been at the forefront of future proofing the brand and has diversified into many new age business areas. We are happy to have Vizeum on board and hope they will effectively communicate our key brand attributes through our media campaigns, taking the brand to the next level.” 

Shripad Kulkarni, Managing Director, Vizeum India said, “We are extremely happy to have Mathrubhumi Group as part of our client roster. Mathrubhumi is a progressive group that has many new age initiatives.  The Group’s aspirations are perfectly in sync with a growing agency network like ours. We shall strive to promote the wide ranging portfolio of leading brands of the Mathrubhumi Group.”