Picture Story
‘Paranavatar Shri Krishna’
The innovations were planned & executed by Milestone Brandcom at 12 different locations of Mumbai to depict Krishna’s life journey
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Rajan Chauhan of Orient Electric all set to evaluate OAA 2026 entries
From visibility to precision: How brands are leveraging tech-led OOH
Blue Tyga’s ‘Sunscreen on Wheels’ OOH campaign in Bengaluru
Riseonic celebrates World Environment Day at Chandigarh Airport
“OOH gets more dynamic & integrated,” says Rupa Murudkar of Cholayil as she joins OAA jury
Puma becomes PVMA for PV Sindhu
HOCCO’s Aamchi campaign brings mango tree to Ahmedabad
Blinkit in association with Kinetic India goes all Bollywood
Acclaimed Actor Manoj Joshi to deliver an inspirational address at OAC 2024
Zepto’s Fast 10 Minute Delivery Saves the Day for Game Night in Ahmedabad!
‘Let’s create an empathetic space for women’
‘It won’t just be a man’s world anymore’
‘We’re actively exploring acquisitions and working to increase our inventory’
A habit of success at Prakash Arts
‘OOH is an important channel to connect with corporate audiences’
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Beco and Zepto turn World Environment Day into a living OOH experience
The campaign is executed by Coral Media and installed by Sakshi Advertising Company at Bandra Bandstand
7-Eleven launches new OOH play for coffee
The campaign is created by The Corner Shop, the brand’s newly launched inhouse creative agency
Vi puts customer priority at the centre of Mumbai OOH campaign
The campaign is executed by Platinum Outdoor
Lime turns promo codes into safety pledges with witty OOH campaign
The campaign is created by The Or
Britannia and Zepto stretch Cheese Day celebrations into OOH
The campaign is executed by Coral Media
Maha r-PET Abhiyaan takes recycling message to millions through OOH campaign
The Maharashtra Government and Hindustan Coca-Cola Beverages joined forces to encourage responsible PET bottle recycling through a large-scale public awareness...
Royal Advertising unveils 90-degree LED screen in Lucknow
The new site is expected to cater to a wide range of advertisers, offering opportunities for high-visibility brand campaigns, product...
Broadsign, Global Netherlands, and Draft Digital launch first agentic AI OOH campaign
Agentic AI powered the buy from beginning to end, using the brand’s campaign goals to inform audience and venue targeting,...
Vistar Media study finds motion and 3D significantly improve DOOH campaign performance
The research has been conducted in partnership with Omnicom Media and JCDecaux
The Times uses mixed reality AI to turn UK billboards into “windows to the past”
The campaign is created by The Times and T&P and executed on Ocean Outdoor’s assets
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OAA“OAA mirrors OOH transformation”: Satanik Chaudhuri of Bhartiya Urban
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TendersUPMRC invites bids for exclusive advertising rights on Agra metro trains
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Campaigns
Maha r-PET Abhiyaan takes recycling message to millions through OOH campaign
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OAA“OOH gets more dynamic & integrated,” says Rupa Murudkar of Cholayil as she joins OAA jury