Media Planning & Buying
Primetime OOH undergoes revamp
The company re-positions itself as “Prime Outdoors”.
Primetime OOH, the specialist out-of-home media division of parent company Primetime Media services is undergoing a major revamp. Along with that, Primetime OOH recently boosted their strength with the appointment Sanjay R.P. Somvanshi who has 13 years of experience with a wide array of companies like Yamaha Audio/Jamo Speakers, Actis Technologies, TDI International, En Route Media and carries cross functional expertise.
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Markets in FocusNew IMARC study projects Australian DOOH market to cross US$1 Billion by 2033
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Markets in Focus“Static billboards still deliver massive reach and remain the backbone of UP OOH”
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CampaignsL’Oréal Paris launches OOH campaign for its new Glycolic Gloss Range
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CampaignsFA unveils England-wide DOOH campaign on grassroots misconduct