In this column, Magesh Poondi, CEO, ReLu AI Systems, shares why even iconic sites like Sea Link or Times Square gain sharper impact when backed by...
Growth of 3% in the second quarter pushes year-to-date OOH revenue up 2.6%, driven by digital formats and transit advertising.
Laqshya Media Group’s Yuvrraj Agarwaal builds the case in his own words for landmark sites powered by algorithms, AI, and imagination - where visibility meets precision.
WOO now has nearly 300 members from around the world
The sites, spread across stations including Srinagar Central, Banihal and Baramulla, will feature a mix of unipoles, static hoardings and digital LED screens.
The branding and advertising rights for this station is managed by Times OOH.
Noomi Mehta, an OOH veteran and Chairman of the Board at Selvel One Group, shares his thoughts in his words on how to map your way...
Drawing from global examples, Dino Burbidge explained the principles behind OOH that truly works.
The contract is for 67 metro stations with Rs. 700 Cr revenue potential
Aman Nanda shares his perspective on how transit OOH is evolving from advertising to urban storytelling.
The campaign highlights Hocco’s Modak Ice Cream as a limited-edition flavor crafted to resonate with the cultural and emotional significance...
The store which is set to launch on 29th August at Orion Mall is Uniqlo’s 17th in the country and...
The campaign is located at Noida Sector 52 Metro station
The campaign is conceptualised by Bare Bones Collective
The campaign is executed by Platinum Outdoor
WOO now has nearly 300 members from around the world
The sites, spread across stations including Srinagar Central, Banihal and Baramulla, will feature a mix of unipoles, static hoardings and...
The branding and advertising rights for this station is managed by Times OOH.
A first-of-its-kind initiative offering relaxation zone to devotees during Ganesh Chaturthi celebrations
Noomi Mehta, an OOH veteran and Chairman of the Board at Selvel One Group, shares his thoughts in his words...
Signify has installed 400 Ecolink fans at Mumbai’s iconic Lalbaugcha Raja pandal. Signify also illuminated the Bandra-Worli Sea Link with...
Weighing an extraordinary 800 kg, the modak has been officially recognised by the World Record Book of India as the...
The campaign is executed by Posterscope India
Sharing details of the initiative on LinkedIn, Shwetal Basu, Sr. Vice President – Brand and Marketing at Polycab India, highlighted...
Through voice-enabled technology, the mushak playfully dispensed either a Pulse Candy or Golmol as a symbolic blessing.