OAC
Times OOH is Title Sponsor for OAC 2026
Commenting on the partnership, Rohit Chopra, COO, Times OOH, said, “We are delighted to partner with the OOH Advertising Convention 2026 as the Title Sponsor, a platform that continues to shape the future of the OOH industry, both in India and globally.”
Times OOH has come on board as the Presenting Sponsor for the 20th edition of the OOH Advertising Convention (OAC), reaffirming its commitment to advancing innovation, collaboration, and growth within the OOH advertising industry. Scheduled to be held on July 24–25, 2026 at The Grand Hyatt, Goa, OAC 2026 marks two decades of industry convergence, bringing together stakeholders across media, marketing, technology, and innovation.
Commenting on the partnership, Rohit Chopra, COO, Times OOH, said, “We are delighted to partner as the Title Sponsor with the OOH Advertising Convention 2026, a platform that continues to shape the future of the OOH industry, both in India and globally.”
He further added, “At Times OOH, a Times Group company, we believe outdoor media has evolved beyond just visibility to delivering immersive brand experiences, driving innovation, and redefining audience engagement across transit and public spaces.”
Highlighting the significance of OAC as an industry platform, Rohit noted, “This convention brings together the brightest minds, pioneering ideas, and transformative technologies that are accelerating the evolution of our industry. As a leader in the Indian OOH landscape, Times OOH remains committed to pushing boundaries, fostering collaboration, and contributing to a smarter, more dynamic, and future-ready OOH ecosystem.”
At OAC, this year’s theme, ‘Do the X!’ captures the evolving reality of the modern marketing ecosystem, with the ‘X’ as a factor representing the intersection of multiple forces shaping OOH today, brands and consumers, digital and physical, AI and human intelligence, data and instinct, and virtual and real experiences.
OAC 2026 aims to decode this intersection, positioning OOH not as a standalone medium, but as one that increasingly operates at the crossroads of disciplines. The convention will explore how these overlapping forces are redefining planning, creativity, measurement, and engagement within the industry.
For more details, look up https://www.oacasia.org/