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‘Top-of-the-mind recall critical for demand generation, supply management’
‘Top-of-the-mind recall critical for demand generation, supply management’
Saibal Biswas, SVP & Head of Marketing , Partnerships and PR, MediBuddy talks about the digital healthcare platform’s approach to brand building, engagement with suppliers, and making MediBuddy services affordable and accessible to a billion Indians in an exclusive interview with Rajiv Raghunath. Presenting Part 1 of the interview.
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Phoenix Energy turns Belfast marathon into a city-wide cheer squad
CASHurDRIVE comes on board as ‘Powered By’ Sponsor for OAC 2026
Kalpataru Ltd launches pDOOH campaign at Mumbai airport
My Organic Earth turns faith into a sustainable farm solution with ‘Vighnaharta’
Avinashi Outdoor Advertising takes up Cocktail & Dinner Sponsorship for OAC 2026
Puma becomes PVMA for PV Sindhu
HOCCO’s Aamchi campaign brings mango tree to Ahmedabad
Blinkit in association with Kinetic India goes all Bollywood
Acclaimed Actor Manoj Joshi to deliver an inspirational address at OAC 2024
Zepto’s Fast 10 Minute Delivery Saves the Day for Game Night in Ahmedabad!
‘Let’s create an empathetic space for women’
‘It won’t just be a man’s world anymore’
‘We’re actively exploring acquisitions and working to increase our inventory’
A habit of success at Prakash Arts
‘OOH is an important channel to connect with corporate audiences’
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Marmite’s latest campaign divides UK audiences
The campaign polarised consumers, causing 8x as much disgust as average - and even some fear, according to System1
myTrident brings product storytelling to life with 3D billboard in Chandigarh
Executed by Sakshi Advertising Company, the campaign transforms a standard hoarding into a high-impact, tactile brand display in Panchkula’s Sector...
“Let’s Get Absolutely Buttered”: Anchor unveils new brand positioning with playful twist
The campaign is created by Havas London
How CASHurDRIVE drove high-impact OOH campaign for BJP in West Bengal
By integrating large-scale visibility with grassroots-level engagement, CASHurDRIVE enabled strong and consistent presence for the party across urban, semi-urban, and...
Myntra brings The Devil Wears Prada to life with experiential cinema OOH
The campaign is executed by Sakshi Advertising company in collaboration with Ginger Monkey LLP
UltraLED Displays unveils Mumbai experience centre
The company plans to roll out five additional experience centres across major cities as part of its nationwide expansion strategy.
Philips PPDS installs 6x2m LED wall at Saarländisches Staatstheater
Opened in 1938, the Saarländisches Staatstheater (Saarland State Theatre) is a cultural landmark in Saarbrücken – the largest city in...
BackLite UK unveils The Knightsbridge as newest addition
The Piccadilly Underpass site, which sits alongside Hyde Park Corner, incorporates two new 2.8m x 14.4m screens, which between them...
Skycom Unveils ‘The Social Tree’ at Nexus Select CityWalk
The four-sided LED screens together form a continuous visual canvas of nearly 1,950 sq. ft., operating at a resolution of...
Sri Garima Publicity installs LED screen at the main gate of Ram Mandir, Ayodhya
The screen measures 20x10 ft and is positioned at the entrance to one of the most visited religious destinations in...
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Campaigns
How CASHurDRIVE drove high-impact OOH campaign for BJP in West Bengal
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Creative ConceptsTBZ unveils its newest collection with 22-ft 3D necklace installation on OOH
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Creative Concepts
Myntra brings The Devil Wears Prada to life with experiential cinema OOH
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SustainabilityMy Organic Earth turns faith into a sustainable farm solution with ‘Vighnaharta’