Campaigns
Scaremongers
Imagine you are driving the car just behind a truck from which a ghost seems to have come out and about to pounce on you right out of one of the scariest movies you’ve seen… spine chilling right?
This is exactly how some people in Toyko felt as a truck promoting the Japanese horror movie Sadako 3D with a huge Sadako ghost/monster thing on the back went around the city. Adding to this, there were people moving with such attire all over the city. Agency Dentsu inc. Tokyo, Japan, scared the city and the inquisitiveness lead the people to the theatres to excite their horror senses.
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OAC
CEO & Founder of PODO Media Network, Daewon Kim to speak at OAC 2025
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OAA
Pernod Ricard India’s Head of Media and Digital, Aatika Ansari joins OAA 2025 jury
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OAA
General Manager, Head of Media at Sun Pharma, Tejash Chheda joins OAA 2025 Jury.
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Industry News
‘The Attention Dividend’ – premium large format DOOH commands 5x more attention than digital channels