People
DDB Mudra West appoints Ferzad Variyava as Group Creative Director
Variyava commands over 13 years of experience, having worked on household blue chip brands in the banking, media, FMCG, beauty, personal care, travel and telecom domains
DDB Mudra, the leading advertising agency, has appointed Ferzad Variyava as Group Creative Director, DDB Mudra West. Variyava will be based out of the agency’s office in Mumbai.
Variyava joins DDB Mudra West from L&K Saatchi & Saatchi, where he worked as Executive Creative Director. His advertising career began with Ambience Publicis. He has worked for leading agencies like Publicis Ambience, Alok Nanda & Co., JWT, Leo Burnett and McCann Erickson.
With a history of partnering new business wins, Variyava was mentored by industry legends in senior client and agency relationship management.
He has found acclaim and appreciation across several festivals locally and internationally including The Abbys (GOAFEST), New York Festivals, The One Show, D&AD (in-book), Cannes, Clios and Young Guns.

Variyava added: “I am absolutely thrilled to be working with Rahul Mathew and Sonal Dabral. I have always been a fan of work and culture of DDB Mudra and I feel privileged to be a part of this team.
-
Creative Concepts
Nexus Malls introduces India’s first parking lot naming rights with Mia by Tanishq
-
Campaigns
Zepto’s OOH campaign to amplify SuperSaver proposition across 62 towns
-
Talks OOH
Shalini Sankar, National Head-Business Development, Laqshya Media Group, to speak at South India Talks OOH 2025
-
Talks OOH
Mayank Gupta, Founder & CEO, Vertex Lightco Industries, to present at South India Talks OOH 2025