Picture Story
Star Plus promotes TED Talks India with a ‘Nayi Soch’ on carbon emissions
The innovations entailed use of “Kaalink” — ink produced with carbon emissions from vehicles – to paint portraits of Bollywood star Shah Rukh Khan who is the host of the TV show; Kinetic India executed the media planning & buying for this campaign
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Campaigns
Burger King’s DOOH innovation for Korean Spicy Fest
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Talks OOH
Designing for safety and revenue: Mayank Gupta on the role of structural aesthetics in OOH Signage
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Events
Jagdeep Kapoor to Chair OAC Organizing Committee
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Talks OOH
Southern Markets show promise, but OOH challenges persist, say industry leaders