Tuesday, July 14, 2020

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Results For "OOH"

2326 News Found

Time to enhance Hyperlocal DOOH strategies with programmatic technology
Time to enhance Hyperlocal DOOH strategies with programmatic technology

In Viewpoints By M4G Bureau - July 14, 2020

Gulab Patil, Founder & CEO of Lemma writes how programmatic technology has redefined hyper local advertising & how it’ll help brands create an effective connect in the current scenario

JCDecaux develops natural cooling bus shelter to improve urban life
JCDecaux develops natural cooling bus shelter to improve urban life

In OOH News By M4G Bureau - July 13, 2020

The media owning firm has taken an initiative to create cooling areas during summer and to pursue increased sustainability

Madison OOH launches OTS Measurement Updates for COVID19 Unlock times
Madison OOH launches OTS Measurement Updates for COVID19 Unlock times

In OOH News By M4G Bureau - July 13, 2020

As an extension to its existing Traffic Count Tool, the OTS COVID-19 update will help in providing current and realistic OOH estimations to clients and will be updated on a weekly basis

#13thJulykiTayyari: Mystery Solved
#13thJulykiTayyari: Mystery Solved

In Campaigns By Bhawana Anand - July 13, 2020

ZEEL creates stir with a teaser campaign rolled on the lines of #BanegiBaatSaathSaath, marking a positive comeback with new content, in association with Laqshya Media Group

‘Creating immersive, engaging, memorable OOH experiences’
‘Creating immersive, engaging, memorable OOH experiences’

In Gallery By - July 13, 2020

Saurabh Gupta, Director, Product, Ultraleap talks about technologies that enable spatial interaction between people and digital technologies to augment OOH advertising

OOH News Weekend Round Up
OOH News Weekend Round Up

In Gallery By - July 11, 2020

Find out what made headlines this week

Kinetic Worldwide launches new proprietary tool ‘IOM’
Kinetic Worldwide launches new proprietary tool ‘IOM’

In OOH News By M4G Bureau - July 10, 2020

The agency intends to offer a tool that leverages real time inputs to maximise campaign impact across geographies and mobility opportunities acknowledging the greater demand for transparency and ROI, says Ajay Mehta

Creative Designer wins first ever OOH media tender in Chandigarh
Creative Designer wins first ever OOH media tender in Chandigarh

In OOH News By M4G Bureau - July 10, 2020

The Chandigarh Municipal Corporation has given rights to install 12 sites for five years

'OOH is one of the most impact medium due to Covid19', says WPP’s CEO Mark Read
'OOH is one of the most impact medium due to Covid19', says WPP’s CEO Mark Read

In OOH News By Bhawana Anand - July 09, 2020

In a ‘FICCI Frames 2020’ conference, Mark emphasis on the significance of DOOH and as an effective medium to measure the impact more carefully

Roshanspace Brandcom designs franchise model to help OOH industry people facing job issues
Roshanspace Brandcom designs franchise model to help OOH industry people facing job issues

In OOH News By Bhawana Anand - July 08, 2020

The OOH media owning firm aims to give an opportunity to outdoor employees going through job loss to earn during current crises by leveraging their contacts and skills

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