Brands with actions will survive this pandemic

In OOH News By Pray Jani - May 04, 2020

Real actions will play a big role in building brand trust during the pandemic, and this is a litmus test for the brands, says Carat India

EyeTalk Media Ventures ropes in Rahul Biswas as Group CMO

In OOH News By Bhawana Anand - May 08, 2019

This will be his first stint in a media owning company for Rahul Biswas, who has previously worked with Bates, Streettalk, Jio and Kinetic

Jio Cinema brings alive iconic Disney characters on OOH

In Gallery By Shradha Mishra - January 29, 2019

The campaign promoting the Disney-Jio Cinema partnership, was spotted at Worli, Marine Lines, W.E. highway and Bandra reclamation areas of Mumbai

Jio Cinema brings alive iconic Disney characters on OOH

In Campaigns By Shradha Mishra - January 29, 2019

The campaign promoting the Disney-Jio Cinema partnership, was spotted at Worli, Marine Lines, W.E. highway and Bandra reclamation areas of Mumbai

Reliance Jio comes out in flying colours

In Campaigns By Amaan Kazmi - December 13, 2017

The telecom unit, a part of Reliance Industries, is running an outdoor campaign to celebrate its addition of 15.3 million subscribers in the past three months. With this addition, the total subscriber base of Reliance Jio has now grown to 136.8 million

Reliance Jio makes the right noises with branded LED-lit dhols

In Campaigns By Satarupa Chakraborty - September 20, 2016

Reliance Jio engaged dhol troops to play innovative branded LED-lit dhols amidst the festivity of Ganesh Chaturthi in Pune. Similar visibility campaigns will be run in other parts of the country during festivals

Leverage digital technologies, localise messaging: Pradeep Shrivastava

In OOH News By VJ Media Bureau - July 28, 2015

Pradeep Shrivastava, Chief Marketing Officer of Reliance Jio, delivered the keynote address titled"If OOH could sing and interact in local dialect” on the opening day of the Outdoor Advertising Convention (OAC) held in Mumbai during July 24-25.

OAC 2015 inaugurated in Mumbai on July 24

In OOH News By VJ Media Bureau - July 28, 2015

The Outdoor Advertising Convention 2015 was inaugurated on July 24 at the Renaissance Mumbai Convention Centre, Powai, Mumbai with the lighting of the traditional lamp by Pradeep Shrivastava, CMO, Reliance Jio, Amit Sarkar COO, Kinetic India, Noomi Mehta, MD, Selvel One, and Vasant Jante, MD and Publisher, VJ Media Works.

Pradeep Shrivastava to deliver keynote address at OAC 2015

In OOH News By VJ Media Bureau - July 20, 2015

Pradeep Shrivastava is the Chief Marketing Officer of the start-up digital company Jio, promoted by Reliance Industries Ltd.