Campaigns
GM lights up OOH with high-end offering
The month-long campaign was rolled out in Chennai by DBL Media, using a variety of OOH formats that includes BQS, FOB, mall media, etc
GM Modular launched an extensive OOH campaign in Chennai to promote its high-end switches that can be operated through Wi-Fi. Handled directly by DBL Media, the campaign was widely seen promoting the benefits of using the product.
A variety of media formats was used for the campaign that included BQS, FOB, mall sites, mini hoardings, pole boards, etc.

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Markets in Focus“Static billboards still deliver massive reach and remain the backbone of UP OOH”
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Creative ConceptsMyntra M-Now celebrates its 1st Birthday with ‘Edible Billboard’ activation
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Company NewsDoohClick partners with Quividi for measurement in DOOH and Retail Media
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AssociationsBroadsign announces acquisition of Place Exchange