Advertisers can efficiently engage shoppers with relevant messages from their daily commute to shopping and dining.
Around 600 programmatic digital out of home screens are seen to be playing daily in approx. 200 cafes, 100 fine dining restaurants and lounge bars across...
Partnering with RoadAds Pvt. Ltd, the brand captured the Mumbai and Goa markets with GPS enabled mini vans that promoted the offers
The tool makes the media simpler to plan, buy, optimise and measure through familiar buying technologies offering data-fueled audience-based solutions in real time, says William Eccleshare,...
Taking Own the Commute" to a whole new level the brand opted for the Mumbai Metro wrap. This included more than 60% dominance of Fuse branding...
Outdoor Media Centre (OMC) reports that digital was up 30% to £68.3m, the biggest ever quarterly figure
With malls mushrooming across the country, there has been a remarkable growth in OOH advertising in this space. Here's a report on the outdoor advertising scenario...
The world is becoming one big WiFi zone. It's available in bars, restaurants, trains, airports, supermarkets. There's even WiFi on Mount Everest. Result? People are constantly...
