Results For "rural-market"
32 News Found
RMAI webinar on ‘Emerging role of technology in rural consumer goods & services redistribution’ on June
In OOH News By M4G Bureau - June 03, 2022
The webinar is part of an ongoing webinar-series titled Decade of Change.
RMAI webinar series on rural marketing turns spotlight on agriculture & allied sectors
In OOH News By M4G Bureau - May 13, 2022
The discussion will be moderated by Puneet Vidyarthi, Head - Marketing & Business Development (Construction Equipment Business), India & SAR, CNH Industrial (India)
Infrastructure growth, rising income levels make rural areas increasing attractive to brands, say experts
In OOH News By M4G Bureau - April 25, 2022
A Rural Marketing Association of India (RMAI) virtual meet brought forth the factors driving rural market growth
RMAI to organise fireside-chat focused on Evolution of Rural Marketing
In OOH News By M4G Bureau - April 22, 2022
The webinar is part of an ongoing webinar-series organised by RMAI on the Decade of Change
Experiential marketing: The right choice to sell fintech in rural markets
In Viewpoints By M4G Bureau - September 15, 2021
Rural customers cannot be converted merely with advertising. So for complex products like digital payment infrastructure, a clear awareness on a mass basis can be generated only with experiential marketing, says Rajesh Radhakrishnan, Chief Marketing Officer, Vritti Solutions.
Rural Marketing Association of India announces new leadership
In OOH News By M4G Bureau - May 04, 2021
Biswabaran Chakrabarti was re-elected as the President of RMAI for the third consecutive term, as announced at the 16th Annual General Meeting of RMAI held virtually on May 1st, 2021 .
‘Build a cluster level marketing plan for rural OOH’
In OOH News By Praveen Bose, Business Standard | Bengaluru - April 20, 2021
At a time when uncertainties loom large and there is a surfeit of content cliches, it makes sense to draw from the agriculture marketing ecosystem and chart out-of-box communications strategies for better consumer outreach and rural marketing campaigns, writes Prashant Mandke, Advisor – Social Impact Initiatives & Rural Marketing.
Sanjay Kaul launches start-up to enable brands tap rural markets
In OOH News By M4G Bureau - April 14, 2021
The new venture Last Mile Channel Enhancement is a tech-enabled b-2-b aggregator that will cater to brands’ last mile challenges.
Locad kicks off end-end DOOH solutions in Patna market
In Digital OOH By Bhawana Anand - March 03, 2021
Aiming to establish its digital network in rural markets, the tech solution company has begun its journey with Patna by offering CMS & pDOOH services
Rural markets likely to recover faster than urban: Kantar and GroupM report
In Research By M4G Bureau - December 04, 2020
The report says that despite the differential impact of Covid19 across India, consumers in rural parts look more confident of a rapid recovery in the economy
