Launched by the Laqshya Media Group, the new division, Laqshya Connect, will work to create experiences that activate brands, business and consumers through engagement and interaction.
The scope of work as Chief Consultants for Outdoor Solutions involves a thorough study of the existing outdoor advertisement policy and preparation of concept plan.
The brand promotes the message of democratization of the internet through fun filled activities at Movie Times theatre in the city.
Laqshya's Hyderabad team has executed an innovative OOH campaign at the Hyderabad International airport to project Neeru's as the city's premier traditional clothing brand.
The OOH agency won the sole marketing rights for all media formats available at two prominent malls
Emotional connect along with visibility at vantage points
The 3-D innovation campaign has been initiated across strategic locations in Kolkata as part of the entertainment channel's promotion of its new fiction show.
Executed by Platinum Communications, the initiative had an interesting mix of media across two vehicles that promoted Idea's brand saliency and product highlights.
The brand will reach out to students across 118 schools in Maharashtra
7 UP's new activation is all about connecting the brand with the magic of dance.