‘Recognise the power of patterns’
The brand teamed up with BMeG to give away surprise gift hampers to passengers.
These developments could catapult transit media business to a higher plane
Junaid Shaikh, Managing Director of Roshanspace Brandcom, shares with N Jayalakshmi his insights on how and why it's important to have the right skill sets in...
In this role Devika will be responsible for all aspects of the creative network's business across 131 offices in 93 countries, spanning its Advertising, Public Relations,...
“OOH shouldn’t be treated as a medium, it should be transformed into a destination.”
Technology: driving element for both cinema and OOH industry
‘It’s imperative to work toward reinventing oneself every year’
24 million children to be reached through Dettol Hygiene Olympiad in 2022
In a process of continual improvement, the collaborative and agile alliance between Pernod Ricard and JCDecaux will help accelerate the development of new data-related features and...
