The centre houses Fujifilm’s latest version of Acuity LED 3200R and Acuity EY wide format printer
Its optical material is of high-quality PVC with good flexibility in shape which helps in easy application
With the three-layer back lit signages/displays and tactile printing, this UV machine opens up many profitable applications in a very demanding industry
However, the green material may not match flex in terms of speed of printing, durability
On the West Stand, the front facia branding has been produced using large format eco-friendly fabric printing instead of flex
The urban local body has engaged expert services to identify best locations for hoardings, determine size of media displays
In the wake of stringent norms governing flex displays, demand for digital displays is expected to go up
Brands like Samsung, Blackberry, Future Generali, Sun Pharma, and Viacom 18 have used holographic/AR content for some of recent OOH campaigns
Local bodies ordered to remove all illegal media, and also impose ‘polluter pays’ charge for removal of the media
Media and entertainment group Global has entered the OOH sector with the simultaneous purchase of Primesight and Outdoor Plus