The campaign involved branding as many as 1,200 seat-backs in the waiting halls of Security Hold Areas of both domestic and international terminals
The Durga Puja (Durgotsav) is the season of hope for the OOH industry in Kolkata and rest of West Bengal. Every year, brands of all hues...
The brand engaged with the youth in multiple ways at the festival to showcase the smartphone's features
Brands like LIC, Kashish, Pride India and Godrej have participated in the consumer engagement initiative spread over 20 days
The new corporate office houses all the departments of the company
Gallen Yip, Research Director, Kinetic Worldwide, Asia Pacific
Indian OOH leaders believe that adoption of best practices, quality improvements across the board, and some course corrections will go a long way toward driving the...
Times OOH senior management talks about what it took to grow the company's turnover ten-fold in a matter of 7 years
Down the years, category advertisers like BFSI, media & entertainment, FMCG, telecom and real estate have had a domineering presence in the Indian OOH space. These...
DOOH has the makings to make it big, say industry leaders