The second day of the convention began with thought provoking talks on the need to relook at brand communication and audience fragmentation.
Dr Jain will be speaking on the theme of 'How a growing DMRC network is creating greater advertising opportunities'
As metro ridership grows in India, so do the advertising opportunities. Media4Growth takes a deep dive into the windows of opportunities for businesses as we speak...
Pray Jani captures the key assertions of leading OOH media operators in the Delhi NCR market.
The brand has consistently opted for OOH formats to promote this product offering
For this campaign, Punjab National Bank leveraged the Yellow Metro line that recorded a ridership of 1.16 million passengers in May-July 2022.
The month-long campaign has been launched on multiple media formats offered on the Pink Line including complete external train wrap, 72 display panels available inside the...
The branding has been executed in association with Times OOH and The Brand Sigma – the agency for this campaign
The company has won a 3-year contract for exterior and interior ad displays on eight coaches
The massive campaigns provide the much needed props to regional OOH operators
