Walmart acquired Thunder’s IP and technology, which will offer creative versioning, testing and optimization to help advertisers and deliver an omnichannel impact with more speed, control...
The brand has strategically chosen five pin codes for the campaign that uses a series of targeted and memorable billboards
The ethnic wear brand becomes the first national one to advertise with INOX on a pan-India basis post lockdown
Vanessa Eagle, Agency Strategy Partner, Posterscope, highlights the connection built between the audience and OOH medium in UK
Xaxis Creative Studios gives brands access to data-driven digital design capabilities and real-time campaign insights for better media outcomes.
The 39.4ft (w) X 16.4 ft (h) LED wall at Infiniti Mall in Mumbai has drawn brands like Bank of Baroda, ITC, Samsung, Netflix and Cadbury,...
Moving Walls cites how the synergy has worked well for different brand campaigns
The product offers advertisers green printing techniques to small format outdoor posters with no loss of quality
This move come as part of new ‘total solutions’ strategy for enhanced support to the AV industry
The initiative will see marketing leaders from various industries chart the future of outernet marketing