The campaign will run throughout the Maha Kumbh period, creating a bridge between devotees' physical presence at Prayagraj and their digital experience of this sacred gathering.
The agency delivered impactful activations for brands like Pepsico, DS Group, Big Magic and Sun Neo.
The contract is for a period of 10 years
The campaign was executed by Khushi Advertising
Seaworthy Collective and Ballyhoo Media have a shared mission to protect and regenerate the ocean through innovation, education, and advocacy.
The ferries serve as a gateway to the island, boasting 1.2 million annual passengers
The collaboration aims to support the Seabed 2030 Program, a global initiative dedicated to mapping the ocean floor for a sustainable future.
AlfaArt consists of large format LED displays that transform entire walls into living canvases
“As a small business ourselves, we understand that a little support can have a lasting impact,†says Adam Shapiro, President and CEO of Ballyhoo Media
The partnership is aimed at elevating static and DOOH advertising across the Washington State Ferry (WSF) system that sees over 24 million riders annually.
