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‘Clients need Creativity & Data together’
In OOH News By Bhawana Anand - November 08, 2019
The much-argued topic – Data & Creativity was discussed where panelists stated the importance of both in executing a well-lit plan
‘Data & technology key to OOH growth'
In Digital OOH By Bhawana Anand - November 07, 2019
Rachana Lokhande, Co-CEO, Kinetic Worldwide, Gulab Patil, Founder & CEO, Lemma and Anand Chakravarthy, Managing Director, Essence hold forth on how technologies will unlock OOH’s latent potentials