Results For "World-Out-of-Home-Organization"
58 News Found
2023 World Out of Home Organization Global Congress set for Lisbon June 7-9
In OOH News By Rajiv Raghunath - November 29, 2022
WOO President Tom Goddard says: "Lisbon 2023 is an opportunity for the industry to look forward and plot our course through a challenging future but one that is full of opportunities”
Increase collaboration at all levels, says Tom Goddard at the WOO APAC Forum
In OOH News By M4G Bureau - October 14, 2022
The WOO President highlights the significance of automation. “ When you invest in automation you also create the ability to trade programmatically and to overlay data,” he states.
oOh!media CEO Cathy O'Connor keynote speaker at WOO's APAC Forum
In OOH News By M4G Bureau - September 01, 2022
O’Connor will be speaking on the theme of ‘Science of Out of Home’ covering subjects like audience measurement.
Sam Balsara first keynote speaker for WOO APAC Forum
In OOH News By M4G Bureau - August 24, 2022
WOO President Tom Goddard says: "We are immensely honoured to welcome Sam as a keynote speaker at our APAC Forum.”
World Out of Home Organization in-person APAC Forum in Kuala Lumpur on Oct 11-13
In OOH News By M4G Bureau - August 09, 2022
Topics to be covered include maintaining OOH's advantage in a digital world; responding to the sustainability challenge, and driving growth in OOH through audience measurement.
WOO to organise 1st in-person APAC Forum in in Kuala Lumpur on Oct 12-14, 2022
In OOH News By M4G Bureau - July 19, 2022
There will be a full programme of presentations and speakers from the region and the wider global OOH industry.
World Out of Home Organization launches Global Guidelines for OOH Audience Measurement
In OOH News By Rajiv Raghunath - June 13, 2022
The guidelines were created with collaboration worldwide from 11 audience measurement bodies, 2 regional bodies and 4 international OOH companies.
Next WOO Congress in Lisbon on June 7-9, 2023
In OOH News By Rajiv Raghunath - June 08, 2022
The Toronto Congress featured indepth discussions on wide ranging areas, such as, programmatic, what clients want from OOH, sustainability, diversity and the way digital OOH amplifies social media in real time.
World Out of Home Organization announces 2022 Award winners
In OOH News By Rajiv Raghunath - June 02, 2022
Honours leaders from Australia, Canada and Portugal and creative from UK and China
Show some love for Classic OOH: Tom Goddard, President, WOO
In OOH News By M4G Bureau - May 30, 2022
A balance between traditional and DOOH would create another golden age of OOH, stated Sean Reilly, CEO of the US's Lamar Advertising