FIFA dribbles in through the Gateway of India

In Campaigns By Pray Jani - November 12, 2019

The MAX, a joint venture between Tribes group and DDB, has been mandated to create an iconic event to announce the arrival of the tournament

Ocean Outdoor to beam Rugby World Cup action in pact with ITV Sport

In Digital OOH By M4G Bureau - August 20, 2019

Ocean screens will broadcast 60 second clips throughout the 2019 World Cup, starting on September 20

Coca-Cola ties up with ICC to spread the cricket fizz

In OOH News By Bhawana Anand - July 15, 2019

The cola major launched on-ground activations in multiple countries in partnership with the ICC, to ride high on cricket fans’ sentiments during the World Cup season

Tasty Treat cheers for Team India with activations

In OOH News By M4G Bureau - July 10, 2019

The brand organised a multi-level campaign execution at 200+ Big Bazaar stores in association with INOX multiplex chain

ExxonMobil takes AR driven cricket challenge to 15 cities

In OOH News By M4G Bureau - July 05, 2019

As part of the activation, 19 branded vans with AR enabled digital screens will be doing the rounds across 15 cities till July 7, 2019

Sony Bravia OLED’s real treat for cricket fans

In Campaigns By Ria Banerjee - July 01, 2019

Executed by Cochin-based Zero Degree, the OOH innovation has been activated at Edapally bridge metro pillars across Cochin in Kerala

Parks are for playing, not parking, says Uber campaign

In OOH News By M4G Bureau - June 26, 2019

The brand’s on-ground campaign will see cricket nets being installed at top metro cities to promote the sport and create awareness around sustainable urban planning

#LEJAYENGE kicks off on wheels

In Campaigns By Ria Banerjee - June 10, 2019

Star Sports unveils two phases of #LEJAYENGE campaign on autos, cabs and buses across metros, riding on the ICC Cricket World Cup 2019 wave

Uber leads the way in vocalising World Cup spirit

In Campaigns By Pray Jani - June 05, 2019

The brand’s ‘Way-O Way-O’ slogan is part of its World Cup campaign meant to resonate with cricket lovers across the country

OPPO’s Billion Beats up the World Cup tempo

In OOH News By M4G Bureau - June 04, 2019

ITW Playworx has initiated a range of promotional activities for the brand including on-ground activities