OAA is a prestigious platform that celebrates excellence in Indian OOH advertising,” says Ritu Mittal, Head of Marketing and digital at Bayer Consumer Health as she...
Rajesh Radhakrishnan, Co-Founder & Chief Marketing Officer, Vritti Solutions, a leading innovative marketing solutions provider to brands, writes that most brands delegate rural strategy development to...
Eight official Team GB fan zones are announced
Following global expansion and continued strong local demand, unified retail media platform, Zitcha, has appointed Josh Forsyth as APAC sales lead. Australian-headquartered Zitcha, which operates across...
Rural Marketing veteran Sandip Bansal, who was heading Rural Practice at GroupM, has moved on from GroupM and is planning a new rural marketing initiative. In...
13 Gold prize winners selected from among winners of the national Digital Creative Competition will go forward to compete for the ultimate prize – the Ocean...
Troy Townsed, CEO, Zitcha says the collaboration with Venvee is a major advance for in-store retail media
The partnership formalises a long term relationship between the BFC and Ocean which has used digital out of home (DOOH) across the years to support the...
“OAA plays a crucial role in celebrating creativity, fostering innovation, and setting benchmarks for excellence in the Indian OOH industry,” says Sounak
Goddard describes the issue of sustainability as the “elephant in the boardroom”
