Results For "WOO"
199 News Found
‘OOH needs to major on impact as well as measurement in 2024’
In Viewpoints By M4G Bureau - January 16, 2024
WOO President Tom Goddard shares his thoughts on the key challenges to be addressed by the OOH industry in the new year, and growing importance of this medium for brand communications.
Polygon's Remi du Preez to deliver Science of OOH keynote at WOO Africa Forum
In OOH News By M4G Bureau - December 19, 2023
At Polygon du Preez is building the largest network of programmatically connected digital OOH screens enabling access to an Africa-wide network for media owners, agencies and advertisers
Top Unilever media executive Lunga Mooi to be keynote speaker at WOO Africa Forum
In OOH News By M4G Bureau - December 12, 2023
Mooi will focus upon the OOH growth opportunities in Africa
WOO opens registration for Hong Kong 2024 Global Congress
In OOH News By Rajiv Raghunath - December 05, 2023
Asia is at the cutting edge of OOH technology and innovation and Hong Kong 2024 will be unmissable, says WOO President Tom Goddard
Elevite Media collaborates with JK Tyre for co-branding with Bollywood mega blockbuster Tiger 3
In Campaigns By M4G Bureau - November 30, 2023
Elevite Media, known for its innovative and impactful marketing strategies, weaved the magic of cinema with the reliability and quality associated with JK Tyre
WOO adds new members from Africa, Europe, Asia, US and Australasia
In OOH News By M4G Bureau - November 28, 2023
WOO Chief Operating Officer Mark Flys says: “We are delighted to see such a wide range of new members joining us from across the world”.
The Crown Estate lights up London’s West End with delightful Christmas pigeons OOH spot
In Digital OOH By M4G Bureau - November 27, 2023
The campaign debuted with a 10-minute takeover of the Piccadilly Lights, using Ocean’s DeepScreen OOH activation to create a delightful, bespoke 3D story
WOO heads to Cape Town for first in-person Africa Regional Forum, registration open
In OOH News By M4G Bureau - November 20, 2023
The Africa Forum will take place on March 11-13, 2024 at Westin Cape Town hotel in the shadow of Table Mountain and overlooking Table Bay
‘Prescriptive briefs, technical committees, cost efficiency, industry standards must for best outcomes from audience measurement’
In OOH News By Rajiv Raghunath - November 09, 2023
Gideon Adey of World Out of Home Organization, Maud Moawad, CEO, Seventh Decimal, Kristina Rudoman, Chief Commercial Officer, Allunite, Jun Sakurai, CEO, LIVE BOARD, and Daniel Wong-Chi-Man, Chief Commercial Officer – Audience Measurement, Ipsos discuss the theme of audience measurement in the WOO Bali meet.
Unravelling the multi-layered tech stack for OOH
In OOH News By Rajiv Raghunath - November 09, 2023
Tom Goddard, President, WOO in conversation with Andreas Soupliotis, Founder & CEO of Hivestack