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Results For "WOO-Global-Congress"

16 News Found

From awareness to action: Mastering brand reach
From awareness to action: Mastering brand reach

In OOH News By Vasant Jante - June 11, 2024

Lindsay Rapacchi, Research and Insight Director at Clear Channel Outdoor reveals the power of reach and targeting in brand growth strategies

'Data, tech, creativity power OOH transformation'
'Data, tech, creativity power OOH transformation'

In OOH News By Vasant Jante - June 10, 2024

Sylvain Le Borgne, Group Chief Data Officer of JCDecaux, spoke about using data to boost profits at the recent WOO global congress in Hong Kong

‘Robust OOH metrics key to transparency, trust, collaboration’
‘Robust OOH metrics key to transparency, trust, collaboration’

In OOH News By Vasant Jante - June 10, 2024

Global experts share their perspectives on the changing dynamics of OOH audience metrics at the WOO Global Congress

‘OOH has unique ability to deliver high-impact visuals’
‘OOH has unique ability to deliver high-impact visuals’

In OOH News By Vasant Jante - June 07, 2024

Jas Cai, Media Director and Chief Expert at Huawei Consumer Business Group presented an insightful session on ‘How OOH media can enhance the consumer’s mindset’ at the WOO Global Congress in Hong Kong

‘DOOH spurs industry growth, enabling more dynamic and targeted advertising solutions’
‘DOOH spurs industry growth, enabling more dynamic and targeted advertising solutions’

In OOH News By Vasant Jante - June 07, 2024

Anna Bager, President & CEO, Out-of-Home Advertising Association of America (OAAA) talks about OOH’s new growth dynamics at the WOO Global Congress

‘OOH growth gathering momentum with DOOH, retail media expansion’
‘OOH growth gathering momentum with DOOH, retail media expansion’

In OOH News By Vasant Jante - June 06, 2024

WOO President Tom Goddard provides an overview of the state of global OOH sphere, and the major catalysts for sustained business growth

‘Building OOH partnerships with retail media networks’
‘Building OOH partnerships with retail media networks’

In OOH News By Vasant Jante - June 06, 2024

Sheldon Silverman, CEO of SmartBomb speaks about retail media networks at the WOO Global Congress in Hong Kong

Retail media is revolutionising DOOH advertising
Retail media is revolutionising DOOH advertising

In OOH News By Vasant Jante - June 06, 2024

Laetitia Lim, CEO of Quividi, speaks about integration of retail media and DOOH at the WOO World Congress in Hong Kong

OUTRONT CEO Jeremy Male to interview Perion CEO Tal Jacobson post Hivestack acquisition at WOO Hong Kong 2024
OUTRONT CEO Jeremy Male to interview Perion CEO Tal Jacobson post Hivestack acquisition at WOO Hong Kong 2024

In OOH News By M4G Bureau - May 27, 2024

OUTFRONT's Male says: "Tal Jacobsen is a dynamic leader in the digital marketplace and we look forward to hearing his plans for Perion.”

Top Huawei executive Jas Cai to speak at WOO Global Congress
Top Huawei executive Jas Cai to speak at WOO Global Congress

In OOH News By M4G Bureau - May 22, 2024

Understanding the perspective of the client community is an important priority for the OOH industry, says WOO President Tom Goddard

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