Results For "Vistar-Media"
21 News Found
Billboards highly effective venue in pDOOH advertising: Vistar Media study
In Research By M4G Bureau - May 11, 2023
Advertisers from the retail industry ran the most billboard campaigns that included measurement in 2022, followed by consumer packaged goods (CPG), financial services and telecommunications, the study says.
The Canadian Out-of-Home Awards announce founding partners/sponsors
In OOH News By M4G Bureau - April 26, 2023
The inaugural awards ceremony to be held on May 25
Australia’s oOh! engages Hivestack, Vistar Media as SSP partners
In Digital OOH By M4G Bureau - April 17, 2023
Emma Hegg, Group Director – Platforms, oOh! says: “Hivestack and Vistar Media’s capabilities in programmatic technology will further complement how clients engage with us now and into the future.
Vistar Media and Broadsign partner to streamline pDOOH transactions
In Digital OOH By M4G Bureau - March 22, 2023
Integration of mediation layers simplifies OOH media buys across both SSPs, unlocks access to additional demand
Volta Media unlocks complete access to programmatic impressions for easy integration into omni-channel, retail media campaigns
In Digital OOH By M4G Bureau - October 19, 2022
“Unlocking a single and open ad auction increases all advertisers’ access to Volta’s digital inventory and makes our network more available and attractive to advertisers,” says Mike Schott, EVP of Media at Volta.
‘We’re excited to see top brands choosing to market themselves to the SOS audience’
In Viewpoints By Rajiv Raghunath - June 24, 2022
Julian Chu, Head of Strategy and Growth of US-based SOS that operates a network of wellness vending machines with advertising media, talks about the company’s pioneering business and brand associations, in an interview with Rajiv Raghunath
Vistar Media powers GSTV digital display network with ad serving system
In Digital OOH By M4G Bureau - May 25, 2022
Partnering with Vistar to streamline its business operations technology enables GSTV to focus on its core expertise of creating and delivering compelling media experiences across its network.
Clear Channel Singapore’s OutSmart Pro introduces near real-time impressions, AI-driven vehicle count
In OOH News By Rajiv Raghunath - March 01, 2022
The enhanced audience measurement solution comprises an Anonymous Video Analytics software that analyses pedestrians and vehicles to calculate impressions and dwell time in real-time
Vistar Media releases Version 6.0 of Demand Side Platform
In Digital OOH By Rajiv Raghunath - February 23, 2022
Version 6.0 facilitates advanced visual planning, granular bid management and enhanced data & inventory marketplace delivers maximum value for agencies & brands
‘Programmatic puts targeting precision at the core of campaigns’
In Viewpoints By Rajiv Raghunath - January 17, 2022
Franck Vidal, Director, Southeast Asia Sales & Partnerships, Vistar Media shares his perspectives on how programmatic tech creates a win-win opportunity for marketers, buyers and media operators, in an interview to Rajiv Raghunath. Edited excerpts: