Organisations like NSS, BDK, KSSP are collecting and channeling the flexes as material for house repair
Sanjay Kumar Nirmal who has been associated with IRC for more than 30 years will share his perspective on how OOH industry can complement the roads...
The visitors in a Delhi mall were engaged through their smartphones which were connected with DOOH screen to score the goal
Raghav Subramanian is COO (Partnerships), IPG Mediabrands – India; Habeeb Nizamudin is CMO, IPG Mediabrands – India
Meant for clients, the tool aims to capture the trend of changing audience behaviour and understand the nuances of various consumer cohorts across media touchpoints, backed...
The OOH campaign, showcasing its new brand ambassador Virat Kohli, has been designed in sync with its mainstream campaign to build its image as an enabler...
Kick-starting the celebration of FIFA World Cup 2018 in an impactful way, the idea of the innovative billboard was to celebrate and reward the spirit of...
Allotted for a period of 3 years, the firm will be selling advertising spots of 10 seconds each on the screens, to be played in a...
The OOH campaign creatively showcases the use cases to the target audience, promoting deployment of IoT solutions in Indian market
Sanjeev Kumar Lohia (IRSE-1987) is MD & CEO of the Indian Railway Stations Development Corporation (IRSDC), leading the world’s largest Transit Oriented Development (TOD) and PPP...