SelvelNext illuminates Nazrul Tirtha with laser display show & ambient lighting
The company initially introduced the solution in non-metro bus stations but now sees rising demand in metro bus stations as well
Most brands worth their products today list engaging activation somewhere on top of their must-do marketing initiatives. So what has been their experience? And will activation...
The brand organizes a pan-India urban and rural activation campaign to tap the audience for products like Boroplus, Navratna Oil and Vasocare.
Godrej has gone on a major promotional drive for its brand Good Knight's low smoke coil in the rural markets of Maharashtra.
Carat Fresh's rural division executed the on-ground campaign at the towns of Maharashtra and Uttar Pradesh with a population of less than 10 lacs.
JV Media has created a Virtual Host of Sachin Tendulkar, the brand ambassador for Smaash, the new gaming centre in Mumbai.
A media study done by Laqshya Media Group reveals that outdoor ad spends grew by 8% during H1 in FY 2013, compared to the same period...
The brand intends to reach over 25 lakh people in a month at food malls on the Mumbai-Pune Expressway.
Festivals are one the best channels for a brand to strike a chord with the TG using the Outdoor media. The latest to have followed this...
