Results For "US"
3370 News Found
‘OOH Expo 2024 is a platform to drive awareness’
In Digital OOH By M4G Bureau - May 28, 2024
Venkatesh Sanjeeva, Director - CEO at Radiant Synage tells Media4Growth why there is a need for a platform like OOH Expo and how the company will be leveraging it to communicate its positioning as a trusted partner in a client’s digital signage journey.
Ritu Mittal, Head of Marketing and Digital, Bayer Consumer Health, joins OAA 2024 Jury
In OOH News By Sakshi Sanghavi - May 28, 2024
OAA is a prestigious platform that celebrates excellence in Indian OOH advertising,” says Ritu Mittal, Head of Marketing and digital at Bayer Consumer Health as she joins the distinguished OAA 2024 Jury.
Rajeev Raja, Founder & Soundsmith, BrandMusiq to speak on ‘What’s music to brands?’ at OAC 2024
In OOH News By M4G Bureau - May 27, 2024
Over 25 years in advertising, Rajeev has worked on a plethora of brands and created many nationwide campaigns that won him many accolades and awards
Khushi Advertising unveils 3D Anamorphic content for McDonald's India (West & South)
In Digital OOH By Sakshi Sanghavi - May 23, 2024
This campaign marks the first use of such advanced technology for a McDonald's campaign in the region
Centralised planning vital for rural marketing strategies
In Viewpoints By - May 22, 2024
Rajesh Radhakrishnan, Co-Founder & Chief Marketing Officer, Vritti Solutions, a leading innovative marketing solutions provider to brands, writes that most brands delegate rural strategy development to on-ground managers, which is detrimental to the expected business outcomes.
Top Huawei executive Jas Cai to speak at WOO Global Congress
In OOH News By M4G Bureau - May 22, 2024
Understanding the perspective of the client community is an important priority for the OOH industry, says WOO President Tom Goddard
Zitcha appoints Josh Forsyth as sales lead to drive retail media growth across APAC
In Digital OOH By M4G Bureau - May 20, 2024
Forsyth joins Zitcha after more than eight years working in senior sales, partnerships and operations roles for major adtech businesses including Yahoo, The Trade Desk and Vistar Media.
‘Creativity extends beyond just innovations, creativity is a mindset.’
In Viewpoints By Sakshi Sanghavi - May 20, 2024
“Embracing creativity in every campaign can uplift India's OOH landscape and leave a lasting impression on viewers.” says Roshan Rawat, General Manager & Creative Head, Times OOH
Kanika Kalra appointed as the Regional Marketing Director, Health & Nutrition at Reckitt - South Asia
In OOH News By Sakshi Sanghavi - May 17, 2024
Previously Kanika has worked with Snapdeal, Unilever in Personal Care, and Pepsico as well as GSK Consumer.
‘Rural marketing needs a sustainable, scalable model’
In Viewpoints By M4G Bureau - May 16, 2024
Rural Marketing veteran Sandip Bansal, who was heading Rural Practice at GroupM, has moved on from GroupM and is planning a new rural marketing initiative. In an exclusive conversation with Media4Growth, Sandip talks about the huge potential that can be tapped in the rural market for brand marketers.