The open quiz show will be conducted for the second time at OAC. The first edition too was anchored by Nabendu Bhattacharyya.
Vishal, a veteran in the digital space has over 20 years of experience out of which 17 years have been in digital, across agencies of the...
A Nielsen OOH survey has found that OOH delivers more online activity per ad dollar spent compared to television, radio, and print.
The campaign, rolled out in partnership with Rapport WW, positions Koryo as a quality-assured choice for people who are looking to upgrade their kitchen and home...
Media owners unperturbed by the impending tax hike
Fresca opted for some 25 strategically located media units, augmented by refreshingly bright creatives that communicate in both English and Hindi. The brand worked closely with...
Frank D'Souza would be speaking on the evolving media consumption patterns in India and how that impacts the OOH business
Even as the Kashmere Gate Delhi Metro station infrastructure is being expanded under Phase III of the DMRC network, TDI International which holds the media rights...
The media planning and buying done by Glo, the outdoor wing of Lodestar UM. The agency has used a mix of unipoles and bqs to cover...
The key question is, will local bodies let go of the tax revenues. Media owners don't' expect any adverse impact of the impending change in ad...