Rules have been laid down for agency accreditation; new agencies may apply for provisional accreditation
This exchange comes one month after WPP declined the opportunity to take on more shares of oOh!media
EDMC will consult SDMC on various OOH related matters such as tenders, media formats, and media pricing
OYO Rooms has launched an offline marketing initiative with paper cup branding in association with GingerCup
Rajesh Kumar, Director, Chitra Painters says that while the media assets as such have not been damaged in most cases, the business hit in the Onam...
The draft policy provides for advertising on bqs, skywalks, public transit stations, pre-defined areas in the city, pedestrian zones, street furniture, public parks, etc.
The online classified brand targets mainline agencies to promote their advertising business in the main metro commercial hubs
The OOH firm outbid competition from some of the biggest players in the airport media space to win the rights for a period of 10 years
With the help of technology, the company measures the impact through kilometres, real-time location, impression and tamper proof audits
The specialist agency encouraged its employees to make a financial contribution for extending flood relief and that entailed foregoing some part of their current month’s salary
