The brand will reach out to students across 118 schools in Maharashtra
Adding color to the zebra crossings, Nokia along with the PWD Ministry aims to increase awareness on the importance of zebra crossings for the safety of...
Tata Housing's'Spain to Spain' initiative celebrates La Tomatina festival with matadors, bull fights, flamenco dancers and much more at its La Montana property at Pune.
7 UP's new activation is all about connecting the brand with the magic of dance.
It was a night studded with glamour, humour and competitive bonhomie as creative honchos slugged it out vying for the much coveted Outdoor Advertising Awards (OAA)...
It was a night studded with glamour, humour and competitive bonhomie as creative honchos slugged it out vying for the much coveted Outdoor Advertising Awards (OAA)...
Integrity, transparency & professionalism would ultimately help the specialist agencies to get rid of the traders' trademark in the industry.
Panelists discuss the role of Activation in OOH Advertising and explore the question of whether Activation is a threat to traditional OOH.
The handbook'Vade Mecum' for out-of-home highlights various examples of innovation adding an extra edge to your business.
The way forward for the outdoor industry would be moving from static to engaging, while making the media more dynamic, topical and bringing out brand's promise
