Results For "Transit-Media-Talks"
56 News Found
‘Collaboration, audience data, quality assets key to transit media growth’
In OOH News By Bhawana Anand - February 12, 2020
Rachana Lokhande, Co-CEO, Kinetic India; Fabian Cowan, President, Posterscope India; Jayesh Yagnik, CEO, MOMS Outdoor Media Solutions share their perspectives on whether agencies are willing to bet bigger on transit media
We look for customised OOH solutions: Bidyut Nath, Head, Marketing & Comm -- India & Asia, Dollar Industries
In OOH News By Pray Jani - February 12, 2020
‘Transit media is a powerful vehicle to connect with rural markets’
Bus branding takes rural marketing many a mile: Rural marketing expert Prashant Mandke
In OOH News By Pray Jani - February 11, 2020
The quality of bus media is improving everywhere
Western Railway bullish on advertising revenue growth
In OOH News By Pray Jani - February 11, 2020
G V L Satyakumar, Divisional Railway Manager, Mumbai Division, Western Railway & Jagriti Singla, Senior Divisional Commercial Manager, Western Railway cite the new advertising avenues being created
RDN projects will be executed across the country: K Manohar Raja, Executive Director of RailTel Corporation of India
In OOH News By Pray Jani - February 11, 2020
RDN is ushering in compelling advertising opportunities at the railway stations
Metro station semi-naming rights offer great brand recognition: Abhinav Iyer, GM - Marketing & Strategy, Muthoot Group
In OOH News By Pray Jani - February 11, 2020
Abhinav urged Railways to offer station semi-naming rights to advertisers
‘LIC has been using transit media for over 60 years now’
In OOH News By Bhawana Anand - February 10, 2020
Veena Khan, Deputy Secretary Corporate Communications, LIC spoke on ‘How Transit Media Can Be Best Leveraged by BFSI Brands’
New technologies will transform airport advertising experiences: Charu Malhotra, Head - Marketing, Somany
In OOH News By Bhawana Anand - February 10, 2020
‘Transit media is a smart choice because of the relatively lower cost of media, exposure, exclusivity and targeting opportunities’
Collaborate to evangelise transit media: Suresh Balakrishna, CRO, Hindu Group
In OOH News By Bhawana Anand - February 10, 2020
Suresh underscored the need for more innovations, better maintenance of the media assets, audience metrics and clear visibility on RoI, and importantly a concerted effort to bolster the image of the transit media itself among the advertisers
Mumbai Metro expansion will spur advertising on its networks: Devendra Kumar Sharma, MD, MMMOCL
In OOH News By Bhawana Anand - February 10, 2020
Metro network is cut out for DOOH expansion, says DK Sharma