To invest Rs 270 cr in expansion; targets to increase its car fleet to 100,000 in 25 cities by 2025
In a classic example of the medium being the message, Thjnk, a German agency, has developed an intelligent and ground-breaking billboard for IKEA which drives home...
The five pillars having 20 facia and 10 cantilevers gave the brand ample scope for displaying all their schemes in an explicit manner .
100 cabs were branded along with a surprise breakfast kit in 4 cities.
Times OOH presented branding opportunities and organized a client recee for the Mumbai Metro.
Edelweiss Tokio Life uses the power of activation to raise awareness about the risks involved in railway crossing in Mumbai.
A new ERP solution Edge1 has been launched by US Technosoft which reportedly makes work more efficient, transparent and speedy. Outdoor Asia probes into the details.
TIMDAA, a company known for driving state-of-the-art structures for clients, is now in the Limca Book of Records for installing the biggest site in the country,...
The brand has taken around 80 units of exposure across all outdoor vehicles in the city for a duration of 2 months.
Its strategy of rock-bottom tariffs and barebone services has helped it break even within a year of launch. Can it sustain this growth?
