Targeting major transport hubs, tyre dealers, CV owners, truck drivers and travellers, the campaign run in partnership with Road Ads, had branded trucks driving 1,46,377 kms...
Manish Dua is President – Sales & Marketing, Orient Cement; Manas Mohan is Ideation Evangelist & Principal Consultant, Laqshya Media Group
Engines of different trains are to be allowed for branding, wherein promotions can be done only through stickers
The contract for vinyl wrapping on the exterior coaches of 28 nominated mail, express and passenger trains, is for a period of five years
Total 5 trains have been taken on long-term basis for exclusive branding
Executed by Milestone Brandcom the OOH campaign was executed with a two-fold approach
The unique initiative brings together young cancer patients with their Soccer idols using robots during a friendly match between Brazil and Honduras
The last date for the tender submission is July 10th
Besides exclusive rights for 32 Chennai metro stations, the OOH firm has introduced new media in the Central Subway
The on-ground activation celebrated the success and completion of three years of its Dettol School Hygiene Education programme